Opinion stories
Amidst surging inflation in Australia, manufacturers can use real-time data and ERP systems to shape fluid, effective business strategies.
Enhancing digital interaction, including live chat and advanced voice solutions, can bolster customer loyalty and operational efficiency for Australian businesses.
Amid the increasing utilisation of precise personalisation in marketing strategies, experts debate its potential impact on creativity in advertising.
Firms honing AI strategies realise the vital importance of data readiness in leveraging AI's potential, requiring a business-centric approach and a rethink of data integration.
Peter Ibarra from Amperity provides insightful tips for brands transitioning to a cookieless era, emphasising the role of first-party data and AI in fostering improved customer relationships and more effective personalisation strategies.
Professional services firms boost profitability through understanding core metrics as insight into these factors enables targeted improvement.
Despite the known benefits of seeking aid from MSPs, many in IT remain reluctant due to fears of vulnerability, independence, loss of control, and rejection.
As cloud-based operations' security challenges mount, businesses are urged to employ virtual firewalls, crucial for preserving data integrity, enforcing compliance and retaining customer trust.
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
As inflation spikes and a potential recession looms, businesses must adapt their supply chains with resilience and agility, preparing to not only survive, but thrive amid a changing economic landscape.
As the complexity of network systems escalates, IT leaders must shift from manual troubleshooting to AIOps (Artificial Intelligence for IT Operations), a strategic, AI-driven approach that enhances network management and ensures a top-notch user experience.
Projectworks discusses the challenges and rewards of leading during business growth, sharing lessons on self-awareness, investing in teams, and building a culture that enhances momentum.
Business leaders adopting a data-first strategy face the challenge of meeting customer demands for newer technology while adhering to stricter data security and regulatory requirements, requiring a modern data and AI cloud platform for secure, compliant operations.
In light of the massive cybersecurity breach impacting Ivanti solutions, firms are urged to embrace cyber resilience for business continuity, demonstrating greater fortitude against potential disruptions.
Diversity and inclusion in the tech industry have finally become more influential, with women applying fresh perspectives to this constantly evolving domain.
Okta commends Australia's Essential 8 cybersecurity framework for its push for phishing-resistant Multi-Factor Authentication (MFA), aiming to bolster defence against cyber threats.
IT leaders globally strive to overcome concerns over bias, governance and accuracy, whilst under pressure to rapidly adopt AI to stay competitive, a Juniper Networks survey reveals.
Transport for London implements advanced digital technologies to manage congestion and improve efficiency on London's roads.
Leaders in financial services, retail, and construction are harnessing multi-cloud computing for innovation, cost reductions and improved data performance.
Amid the rise of remote work and cloud technology, firms face increased cyber security risks from poorly managed software supply chains, warns industry expert.